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Databricks

Principal Industry & Solutions Marketing Manager, CDP

Reposted 9 Days Ago
Be an Early Applicant
Remote
Hiring Remotely in United States
174K-267K Annually
Senior level
Remote
Hiring Remotely in United States
174K-267K Annually
Senior level
Lead marketing strategies for customer data platforms, enhancing engagement and driving demand for Databricks solutions, while collaborating with various teams to produce content and boost pipeline.
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As one of the fastest growing and innovative technology companies in the world, Databricks was founded to solve the world’s toughest challenges through the Lakehouse - the world’s most complete and capable architecture for organizations to analyze the past, act on the present, and predict the future through data, analytics, and AI.  In combining the Lakehouse with native generative AI, Databricks now offers the world’s first Data Intelligence Platform - democratizing the power of AI for an organization’s people and data, so that they can bring AI to the world.

We seek a dynamic leader to join the Industry & Solutions marketing team, focused on solutions for marketing departments, from advertising and martech to customer data platforms.  This is a critical area for Databricks, as it represents some of our fastest-growing, highly adopted use cases and a significant driver of pipeline across Databricks.  The solutions help businesses engage, understand, and activate audiences, with AI unlocking key use cases, like targeting, segmentation, and audience insights.

Ideal candidates will have a proven record of marketing impact, tech understanding, and expertise specifically in marketing use cases and solutions.  You’ll understand the role of customer data platforms and have experience building strategies to engage marketing personas, from practitioners to decision-makers, across verticals..  

As an Industry and Solutions Marketer at Databricks, you will be a true leader - guiding messaging, content, event strategy, analyst relationships, and GTM programs, for marketing organizations. Collaborating with teams across Databricks, you’ll drive thought leadership, generate demand, and position Databricks as a key partner in data intelligence through content like blogs, white papers, and social tactics. This role reports to the head of Industry & Solutions marketing.

The impact you will have:

  • Launch the Data Intelligence Platform for Marketing and position Databricks as a market share leader in the multi-hundred billion dollar martech space - where customers’ multi-billion dollar spend in the CDP space alone will double each year over the next decade.
  • Position Databricks as a leader in analyst research related to customer experience platforms
  • Growing engagement from executives - specifically technical decision-makers who engage the CMO and others in the C-Suite.
  • Identify 3 core solutions for which you develop the marketing strategy to deliver 2x the current pipeline. 
  • Productivity and CSAT gains for field stakeholders through the sales enablement you build.
  • Accelerate consumption by 30%+ driven by audience-specific solutions you identify and content you create - blogs, videos, pitches, discovery guides and more.
  • Acceleration of pipeline by 50% for GSIs and ISVs you identify and with whom you co-market.
  • Build credibility through developing 5 customer references a quarter - including case studies, videos, and brand campaigns.

What we look for:

  • 7+ years of experience marketing and/or deploying technology solutions within an enterprise software organization or vertical brand with direct relevance to marketing departments and technology.
  • Understanding customer data platforms - both in a B2B and B2C context - and ad tech/strategy is strongly preferred.
  • Experience with cloud, big data, data analytics, data warehouse, and/or AI/ML technologies, with a proven ability to translate the highly technical to relevant use cases and outcomes preferred.
  • Deep understanding of the technology solutions and operating models driving marketing departments - industry context is a plus.
  • Experience as both a subject matter expert and marketer with strength in storytelling, creative, strategy, and execution.
  • Customer-facing experience presenting to executives and decision-makers at relevant events, executive briefings, and sales meetings.
  • Strong collaboration and communication skills and ability to thrive in a fast-paced matrix environment.

Pay Range Transparency

Databricks is committed to fair and equitable compensation practices. The pay range(s) for this role is listed below and represents base salary range for non-commissionable roles or on-target earnings for commissionable roles.  Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Databricks utilizes the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above. For more information regarding which range your location is in visit our page here.


Zone 1 Pay Range
$174,200$267,000 USD
Zone 2 Pay Range
$156,800$240,300 USD
Zone 3 Pay Range
$148,100$226,900 USD
Zone 4 Pay Range
$139,300$213,600 USD

About Databricks

Databricks is the data and AI company. More than 10,000 organizations worldwide — including Comcast, Condé Nast, Grammarly, and over 50% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to unify and democratize data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake and MLflow. To learn more, follow Databricks on Twitter, LinkedIn and Facebook.
Benefits
At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region, please visit https://www.mybenefitsnow.com/databricks. 

Our Commitment to Diversity and Inclusion

At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.

Compliance

If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.

Top Skills

AI
Big Data
Customer Data Platforms
Data Analytics
Ml

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